Copy
WEB COPYWRITING
Got a new product or a new collection? At Gace we help you write copy for your website and social media, and we adapt it to the different media, always aiming to reach the ideal audience, while complying with technical standards.
EDITORIAL PACKAGING
The packager is as important to editing as the film director is to cinema, the conductor to the orchestra or the architect to building. Gace conceptualises and produces packaged editorial projects from the ideas or the needs expressed by our clients. From one-shot to long-term collections, whatever the media (print or digital), whatever the topic, each project is planned using processes that optimise the production turnover and the quality of the final product. In short, Gace takes care of everything.
RÉDACTION WEB
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STRATÉGIE DE CONTENUS ET PRODUCTION EDITORIALE
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CONTENT STRATEGY AND EDITORIAL OUTPUT
Would you like to apply a long-term content strategy?
We design a theme-based editorial collection plan for you, defining the subjects with you and your SEO agency. We then produce good quality articles, satisfying natural SEO prerequisites, and we adapt the content to all your contact points (print, website, social media, etc.) if needed. We can also adapt them to every language you use on your online media.
CONTENT LOCALISATION
Digital content localisation is all about sensitivity, culture and knowledge of the markets concerned. We adapt content to your channels relying on our community of local native speaking translators, who have a good knowledge of the ins and outs of SEO.
Images
PHOTOS & VIDEOS
Images are also needed to tell stories. Whatever the digital media you use, we feed your brand content strategy through a talented community of photographers and film makers, based in France and abroad, adapting to media codes of the media in question.
And for greater impact and engagement, we rely on a network of experienced drone pilots (Stabilised FPV shots), who provide stunning aerial shots, indoors (factories, car dealers, shops, offices, workshops, etc.) or outdoors.
CONTENT CURATING AND SOCIAL MEDIA
You need to be highly available and consistently regular to be seen on social media. You would like to develop your presence on Instagram, but you do not know how to provide a steady stream of quality proprietary content to feed your account. Why not also make use of user-generated content?
Gace works in the long term to identify, create and manage Instagram accounts that are complementary to your brand, by assembling varied user content. A whole world of accounts, disconnected from the world of commerce, that offer a new way for the brand to communicate!
Gace rigorously transforms interesting content to inspire engagement!
ABOUT
Gace est un façonneur de contenu, exigeant, engageant et engagé !
ÉRIC MARSON
Eric Marson, an expert in editorial design.
His profession: packager. He designs packaged content, including design, copywriting and production. Founder of editorial agencies in France and abroad he is an expert generalist when it comes to content.
JULIEN BABIN
Julien Babin, comes from the world of digital marketing and performance.
He has worked with the Amazon and Meetic giants, and he co-founded Keyade, an agency specialising in paid media. He then collaborated with e-retailers such as Fnac, Fleux, Jott and Balibaris. With a passion for imagery and photography, he naturally took a keen interest in social media, especially Instagram.
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